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Celebrating Africa’s Stories at the V&A Waterfront

by Kim Kay
Discover how the V&A Waterfront’s “Our Better Nature” celebrates Africa through heritage, craftsmanship, empowerment, and sustainability.

At Cape Town’s V&A Waterfront, shopping takes on a deeper meaning. Here, every purchase contributes to a greater purpose — supporting communities, preserving culture, and protecting nature. Guided by the ethos “Our Better Nature”, the precinct redefines retail as a force for good, reminding visitors that when we act from our better nature, nature itself thrives.

This philosophy comes alive in four remarkable spaces where creativity, heritage, and sustainability meet — each telling a uniquely African story.

Taung Trading Post – Craftsmanship Elevated to Legacy

Nestled in the historic Quay Four building, Taung Trading Post feels like a living gallery of African artistry. Hand-carved ostrich-egg lamps, bronze figurines, and intricate sculptures capture generations of craftsmanship.

One of its highlights includes the Nespresso Pod Lion and Lion Head sculptures by acclaimed artist Godfrey Dambuleni — masterpieces that turn recycled materials into symbols of innovation and sustainability.

By offering worldwide shipping and an unwavering commitment to authenticity, Taung ensures that African heritage travels beyond Cape Town’s harbour, carrying its stories across oceans.

Out of Africa – Empowerment Through Craft

At the heart of the shopping concourse, Out of Africa stands as a celebration of traditional art and human connection. Every piece — from wooden carvings and beadwork to stone sculptures — tells the story of Africa’s living spirit.

What truly sets this space apart is its social impact. Out of Africa sources directly from community upliftment programmes, supporting tens of thousands of artisans across rural and marginalised areas.

A handwoven basket or carved bowl becomes more than a keepsake — it becomes a story of empowerment, ensuring that tradition and livelihood thrive together.

Indaba Curios – A Celebration of Colour and Culture

Vibrant, diverse, and full of life, Indaba Curios near the Pierhead captures the rhythm of Africa. It’s a marketplace alive with jewellery, textiles, drums, toys, and homeware, each item echoing the continent’s creative energy.

From Ndebele beadwork to traditional instruments, Indaba reflects Africa’s greatest strength — its diversity. It invites locals and visitors alike to celebrate culture, community, and connection in every purchase.

Two Oceans Aquarium Shop – Where Shopping Supports the Sea

Just beside the Two Oceans Aquarium, this shop offers purpose-driven retail that supports marine conservation and social upliftment.

Find Waddle On socks inspired by penguins, bags made from recycled bottles, and Relate bracelets crafted by township seniors — each purchase helping sustain both people and the planet. Even the ocean-friendly sunblock is a reminder that small choices protect big ecosystems.

Here, every item tells a story of care — ensuring that the next generation inherits oceans full of life and possibility.

Where Heritage, Empowerment, and Sustainability Meet

What unites these four stores is a shared commitment to meaningful change. Whether preserving craftsmanship, uplifting communities, celebrating creativity, or driving conservation, each one reflects the V&A Waterfront’s “Our Better Nature” ethos — a belief that business, community, and environment can flourish together.

So next time you stroll the Waterfront, remember — you’re not just shopping. You’re taking part in Africa’s story: a story of heritage, empowerment, and hope for a sustainable future.

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